Katy White and Dave Jacob
2025 Launch Survey
The 2025 Launch Survey from Gospel Mobilization offers a revealing look into the motivations and barriers shaping today’s aspiring missionaries, drawing insights from 2,428 respondents. The analysis highlights generational differences, the factors most likely to propel someone toward international service, and the obstacles that most commonly prevent them from reaching the field. By examining both those who have already launched and those still discerning their next steps, the survey provides mission leaders with actionable wisdom to strengthen recruitment, refine mobilization strategies, and better support emerging workers.